Web Development & AI Systems  ·  Kendal, Cumbria

We build the web.
We wire the intelligence.

Layered crafts bespoke websites and integrates intelligent AI systems for businesses that demand depth. Precision engineering, from the surface down.

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100%
Bespoke, never a template
24hr
Quote turnaround
∞
Support after launch
yourbrand.co.uk
Your Brand
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Bespoke websites & AI systems
Built for the way you work.
Fast, bespoke, and wired with intelligent automation, designed and built around your business.
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AI Assistant
Do you have availability in August?
Yes, we have three slots that week. Want me to pencil one in?

Everything your digital presence requires.

From concept to launch to ongoing care — and intelligent systems built on top. We handle the full stack so you can focus on running your business.

01

Web Design & Development

Custom-built from scratch for your business. Fast, mobile-first, and search-engine ready. Never a template. Never a theme.

  • Fully bespoke design — built around your brand
  • Mobile-first and performance-optimised
  • SEO-ready from day one
  • Single-page to complex multi-section sites
  • Contact forms and third-party integrations
02
AI Systems Integration

Intelligent AI Systems

AI built specifically for your business — automating enquiries, handling workflows, and making your operation smarter around the clock.

  • Custom chatbots trained on your own content
  • Enquiry and booking automation
  • Seamlessly embedded in your website
  • Workflow automation and API integrations
  • Ongoing retraining as your business evolves
03

Hosting & Ongoing Management

Your site, looked after. SSL, domains, updates, and backups — all managed, all included. Zero stress on your end.

  • Fast UK-based servers
  • SSL certificate managed for you
  • Domain registration and renewal
  • Regular updates & security patches
  • Automated daily backups
  • Priority support whenever you need it

Two services with their own playbook.

Some work benefits from a deeper read. Here's the full picture on the two areas we go especially deep — what gets built, how it ships, and why each one earns its keep over time.

Layered AI · Custom, grounded

AI built for your business, not bolted on.

Conversational assistants, knowledge platforms, and workflow automations — grounded in your own documents and wired into the tools you already use. No off-the-shelf widgets, no hallucinated answers.

  • Retrieval-augmented answers with citations — the model says "I don't know" when your sources don't
  • Three patterns: conversational chat, full knowledge platforms, and background workflow automations
  • Five-phase build with product and intelligence advancing in lockstep, then kept fresh
Read the full AI breakdown
Layered SEO · Built to compound

Four layers of SEO, each one building on the last.

A complete package for Cumbria businesses — technical foundations, local search, on-page content, and long-term authority. Each layer takes 4–6 weeks to land and keeps paying off afterwards.

  • Foundation: technical SEO, Core Web Vitals, schema, crawlability
  • Local: Google Business Profile, map-pack targeting, citations and NAP consistency
  • Pages & authority: keyword-targeted service pages, review automation, content cadence
See the full SEO stack

Built for businesses that mean it.

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Leck Construction
About Sectors Our Work Contact Leck Homes ↗
South Cumbria's specialist since 1946.
South Cumbria's
Construction Specialist.
Eight decades of delivering commercial, industrial, housing and heritage projects across Cumbria and the North West.
Find Out More →
70+
Years Est.
NHBC
Grade A
ISO
9001:2015
CHAS
Accredited
NFB
Member
Coming Soon
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Construction

Leck Construction Ltd

Complete website redesign for one of Cumbria's largest and longest-established construction companies. NHBC Grade A rated, est. 1946.

Gilpin Hotel & Lake House
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Welcome to the team
Hello, Sarah
Everything you need to grow, learn, and thrive at Gilpin.
Where would you like to go?
Our Hotel
History & what makes us special.
SOPs
Procedures & standards.
Ask Plato
AI trainer, 24/7.
Live
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Hospitality · AI Integration

The Gilpin Hotel & Lake House

AI-powered staff training portal and knowledge base for a five-star Lake District hotel — built on the Plato AI system.

Boat HQ
Today Tasks Maintenance Voyages Systems Inventory Knowledge
Engine
Steering
Rigging
Hull
Electric
Safety
Galley
Today · Tue 28 May
Aboard SY Bilbilis
Moored · Falmouth
⚠ Urgent 3
• Bilge pump float switch replace
• Cooling raw water impeller
• Liferaft 12-month service
⚒ Maintenance 5
• Engine oil + filter (218 hrs)
• Anodes inspection
• Standing rigging tension
⚓ Recent voyages 218.4 hrs
Falmouth → Helford · F4 SW · slight3.2h
Helford → Fowey · F3 W · slight5.1h
Salcombe → Falmouth · F5 SW · mod7.8h
Ask Bilbilis
"How often should I service the saildrive in salt water?"
Ask →
15 systems 42 manuals 3 crew 8 voyages this season
In Development
View Project
Marine · SaaS · AI

Boat HQ

A complete operations platform for live-aboard yacht owners — maintenance schedules, voyage logs, system-by-system manuals, crew, inventory, expenditure, and an AI assistant grounded in the boat's own documentation. Built on Next.js 15 / React 19 with SQLite and Anthropic Claude.

— Built with
Next.js 15 React 19 TypeScript SQLite Anthropic Claude 15 marine systems AI search Drive sync

Craft over convenience. Depth over decoration.

We're not a faceless agency sending automated emails. We're based in Cumbria, we know our clients personally, and we treat every project as if our own business depends on it.

Work With Us
01

Rooted in Cumbria

We live and work here. We know the Lake District, the Furness Peninsula, and South Lakeland — and we understand what local businesses actually need from their digital presence.

02

Built from scratch, every time

Your site is designed specifically for your business — not adapted from a theme or assembled from a template. Every element is intentional, built to reflect exactly who you are.

03

We stay after launch

Updates, questions, improvements — we're here for the long run. Think of us as your on-call web and AI team, without the full-time overhead or the agency price tag.

04

AI that earns its place

We only build AI systems that genuinely improve how your business runs — automating real tasks, answering real questions, and giving you back the time you'd otherwise spend on both.

Simple from first message to launch.

Four clear steps, complete transparency throughout. No surprises, no disappearing acts, no jargon.

01
Get in Touch
Tell us about your business and what you're after. It's free and no-obligation — plain English, no sales pressure.
02
We Design
A custom design built around your brand, your customers, your goals. You review and approve before we write a single line of code.
03
We Build
Fast, mobile-first, and SEO-ready. Regular updates throughout — you always know where things stand.
04
Launch & Support
We handle the launch, the hosting, and everything after. Still here when you need us six months — or six years — down the line.

Let's talk about your project.

Tell us what you're building or what you need. We'll get back to you with a free, no-obligation quote — usually within 24 hours.

Or reach us directly

Phone
07425 781485
Location
Kendal, Cumbria

Free consultation, no commitment. We'll talk through your project, understand what you need, and send a quote if you'd like one. No jargon, no pressure.